New York Times Announces Digital Subscription Plan

The New York Times announced today that it will begin charging for access to its online content. This change is being rolled out in Canada today and in the US on March 28.

Users can view up to 20 articles per month on www.nytimes.com for free. To read more than that, users will have the option of subscribing to the website and smartphone app for $15/month. Unlimited access to the website and the iPad app will cost $20/month. Similarly, access to the newspaper via the Kindle is $20/month. To use the website, smartphone app, and the iPad app the subscription goes up to $35/month. The Top News section will remain free on smartphones and tablet apps. Home delivery subscribers will have be able to access the website and apps for no additional charge.

One key part of the announcement is that:

Readers who come to Times articles through links from search, blogs and social media like Facebook and Twitter will be able to read those articles, even if they have reached their monthly reading limit. For some search engines, users will have a daily limit of free links to Times articles.

It’s also being noted that the iPhone and iPad apps are in compliance with Apple’s new subscription rules. That means for every in-app subscription sold, Apple takes a 30% commission.

The New York Times previously tried a pay model in 2005, but it was discontinued in 2007.

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